A deliciously dark slice of the American dream served up with superb performances and satirical observations of the highest order.

Beautiful, happy and rich, with all the latest products and accessories, the Joneses have it all. The fastest cars, the trendiest clothes, the largest televisions, the smallest phones – the Joneses have a lifestyle that quickly becomes the envy of all the neighbours in their new suburban town. Steve (David Duchovny) is handsome, charming, successful, and the perfect husband to his beautiful and inspirational wife Kate (Demi Moore), who is the hostess with the mostess. They have a wonderful relationship with their two kids, Jenn (Amber Heard) and Mick (Ben Hollingsworth), who have no trouble fitting in at their new high school, where everyone wants to be just like them. In fact, its not long before the entire town is trying to keep up with The Joneses.

Now, if you want to get the full impact from this film, stop reading and head on down to your local cinema and enjoy this delightful little treat as it is intended. Any of you who want to know more or who have already been made aware of the full picture be warned carry on, for there be spoilers below.

The Joneses are of course a faade. They are an ideal created by a marketing company to sell the latest products to unsuspecting consumers who in this case are their neighbours and friends. The family is as dysfunctional as they come behind closed doors with sultry Jenn lusting after older men in an attempt to find the elusive father-figure missing from her life. Mick hides a secret which could jeopardise his sales pitch and Kate is desperate to land icon status and become an even bigger success in the arena.

Its Steve who we first connect with though; he is the newcomer and seems to struggle with his duties. Soon though he excels as a salesman and becomes the rock around which the family builds itself, yet he is troubled by guilt. Duchovny could not have asked for a better role to suit is style, it works wonderfully with his own persona.

Demi Moore is also fantastic as the matriarch who seems to have it all, until she meets Steve and begins to yearn for more. The whole concept of the film is highly relevant and perfectly pitched. You arent hit over the head by a message but instead get a contemporary story played out in front of you with the consequences of consumerism and spiralling debts put into sharp focus.

You can identify with many of the people on show, not just the consumers but also the sellers. Who hasnt paraded around in the latest fashions or with the latest gadgets in the hope that you will be spotted and pimp your latest purchases? Sure most of us arent paid for that, but still do it for the ego boost.

It might rush to a somewhat underwhelming ending, but it is one that the characters thoroughly deserve.